Startups vs. Tech Giants: Competing with the Big Players
The tech world today is increasingly dominated by gigantic companies like Google, Amazon, Facebook, Apple and Microsoft. For startups entering markets that clash with these tech titans, is competing head-on even feasible?
Some liken it to a small monkey withstanding mighty King Kongs. However, history shows us that with the right strategy, strong execution and a bit of luck, emerging players can still thrive next to giants. In this article, we'll examine when startups should stand their ground against tech goliaths, versus when acquiescing or collaborating is the wisest path.